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The Big Book of Sales: Chapter by Chapter

Big Ideas, Bigger Results. Over 150 pages of sales concepts, proven phrases, and sure-to-close techniques. Come back to it as often as you like.

The Big Book of Sales has grown quite a bit over the past four years. It is now more of an encyclopedia than a book, documenting hundreds of techniques, phrases and word tracks that cover everything from cold calling to question skills, presentation techniques, closing, and handling even the toughest objections.

I have spent decades observing and analyzing some of the best salespeople in the world and documenting hundreds, maybe thousands, of the most effective sales ideas, phrases, and examples, all of which are captured in this book.

If you're looking for a motivational rags-to-riches story or a ridiculous promise that buying one book will make you millions of dollars - you won't find it here. But if you're looking for real words and phrases that top salespeople use every day to move the sales process toward a close -techniques you can start using immediately- this is your book.

No matter what you sell, your level of skill, your selling style or your personality, you will find that these proven concepts apply to any sales position and can be used- effective immediately.

You've made a great decision to begin studying your craft and making real improvements in your sales skills.



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Class Curriculum


  The Big Book of Sales
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(By Far) Best Sales Book Out There

"Hi Mr. Gordon. I want to say thank you. I am brand spanking new to sales,
and after reading four other books I finally stumbled upon The Big Book of Sales.
Your book – and your videos are, by far, the most practical and useful information
I’ve come across. Thank you for so generously making this resource available to all of us.
Keep up the good work."

- Adam P., (Brand New Salesperson)

Your Instructor


Alan Gordon
Alan Gordon

Alan Gordon has trained and coached countless salespeople from all over the world selling everything imaginable. In this series of online courses, he brings together every skill you'll need to succeed and bring your income to a new level. Alan has broken down every aspect of the sales process into simple step by step words, phrases, techniques and scenarios. You will have every sales skill necessary to become a top performing salesperson in any environment.